ABOUT
Nikki Murray | Portfolio
Nikki Murray is an experienced research leader who helps companies turn complex user feedback and business data into clear, actionable product plans. Currently a Principal Researcher at Coupa Software, she specializes in building systems that help teams better understand their customers. She is known for bridging the gap between raw data and human stories to help cross-functional teams make better, more confident decisions.
AI Adoption and Trust Initiative (Coupa)
By leading a deep-dive research project into how business users interact with artificial intelligence, she uncovered what makes users trust or doubt algorithmic tools. As a result, product teams had a clear roadmap on how to design more transparent, reliable AI features of next-generation products.
The Pendo Center of Excellence (Paycor)
Instead of just analyzing data, she built the organization's first centralized "data hub". Nikki standardized how product data was tracked and trained teams across the company to use it, creating a single, reliable source of truth that executive leadership relied on for core business decisions.